It’s a chicken and egg problem: somebody joins LinContEx, submits their feeds, doesn’t bother setting up an exchange page, and then never gets any link exchange requests. So they never bother to create an Exchange Page. So they never get any exchange requests. So they never…

You get the point.

I’ve run into this a […]

When most people think about link trading, they imagine building massive numbers of links to their home pages. But is it more effective to get homepage links or deep links? And is it more effective to focus your link trades on one page or to spread it between multiple pages?

Deep links are any link […]

Okay, here’s something I’ve been wanting to do, and I finally got around to updating LinContEx to support it.

I’ve got a few blogs which mostly cover different topics. But there is some overlap — for example, this blog talks about SEO and link exchanges, and so does my White Hat Crew blog. So when […]

No matter how you go about finding link exchange partners, a core principle of marketing applies: it’s many times easier to sell to your customers than to find new customers to sell to. Similarly, the easiest people to set up link trades with are people who you’re already trading links with!

If you’re setting up […]

It’s been a few days since the launch of LinContEx, and I’ve been enjoying watching the tag cloud evolve as our members submit and tag their feeds. But I also see that there’s a need for a little guidance on how to choose the right tags.

For most of this post, I’m going to focus […]

The first thing to do after you join LinContEx is to submit your RSS and Atom feeds so that other members can pick them up, display them on their sites, and start sending you inbound links. Here are a few tips on which feeds to submit and how to find your feed URLs.

First, which […]